“The bitterness of poor quality remains long after the sweetness of low price is forgotten” – Benjamin Franklin
As consumers, we live in an age where an abundance of options are available for just about everything we buy. Most people would assume that quality and durability are a given no matter their choice; after all, why would anyone invest in the infrastructure to manufacture a product for a short term gain? It is probably a safe assumption that quality and durability exist for regulated products such as automobiles, or home appliances. But when it comes to a product that is custom manufactured, unless there is a very detailed specification provided from a reliable third party, you are at the mercy of the manufacturer’s integrity.
Summer 2012 Winnipeg, MB.
Electra Sign was involved in tendering a large Winnipeg project that was very light on third party specifications. There were a number of important points for us to consider while estimating the cost of this project.
1. There was a great degree of potential public liability so as always we took a very responsible approach to the product design.
2. The project was at such an extreme height that the design and the components used needed to not only minimize the need for service but also economically accommodate service should the need arise.
Unfortunately, we lost the tender to another Manitoba manufacturer by what the General Contractor deemed to be a significant price spread. The origin of this spread would soon become apparent. The installed sign did manage to weather the duration of the specified warranty period (despite some very obvious shortcomings on the lighting design). However, just over the two-year mark the signs were removed, presumably as a consequence of structural failure.
What is the cost?
Putting aside the missing sign’s effect on branding, if the purchasers of the sign had saved $100k two years ago on their overall purchase price, the question is, would they have made enough of a return on their initial saving in those two years to pay for a $400K replacement?
Ken Devine
President
Electra Sign Ltd.
Prairie Sign
The difference in quality starts with employees that love what they do. Electra Sign Ltd. Winnipeg Manitoba shows this in every project we create.
If you feel it’s time to step out of the ordinary and into the extraordinary, then perhaps you need to take a break. In this case, head over to SHAWARMA BREAK and dive into their menu. The taste buds start tingling when you see the sign outside the door and the smell of fresh ingredients will do the rest when you enter the restaurant.
Shawarma is a Levantine Arab meat preparation, where lamb, chicken, turkey, beef, veal, or mixed meats are placed on a spit (commonly a vertical spit in restaurants) and may be grilled for as long as a day. Part of the JUST EAT program, you can have your meal conveniently delivered too.
Drop bycatch the crew action 653 Corydon Ave or on at www.ShawarmaBreak.com as well as on Instagram @shawarmabreak to see what you’ve been missing.
Award-winning designs spotted throughout the West and into Ontario - Let Electra Sign Ltd. Winnipeg Manitoba improve your branding today.
We were pleased to work with Brewed Awakening Coffee House again at their 2300 Brewdney location. Congratulations to their dedicated team, which has now grown to six locations (with more to come)! Their devotion to coffee culture shows through their success.
The Brewed Awakening Coffee House Story:
Proudly serving Doi Chaang coffee and espresso from Thailand. - Beyond Fair Trade, single origin, organic, and always fresh.
We boast a large selection of specialty coffee, all made to your specifications. Some house favourites include the cafe latte, cappuccino, chai latte, london fog, and caramel machiatto, as well as some of our own inventions like the CinnaRoll, White Chocolate Brownie, and the ever-popular Funky Monkey. Ask your barista about their favourites!
Always made to order with your choice of 2%, skim milk, soy, or almond milk.
All of our baking is home-made in store by the lovely Linda Little. Our cooler is always stocked with the treats you know and love, like puffed wheat, rice crispie, cinnamon buns, muffins, cheesecakes, pies, and cupcakes, to name only a few. Linda also likes to experiment with different pastries, breads, and squares, so stop by daily and see what's fresh!
Ask us about catering or ordering baking as well!
While we're continuing to build our lunch menu, we currently offer a variety of fresh-made wraps, fresh rolls, quiche, sandwiches, and soups. Our soups are made from scratch by Val Brightman, and are always hot and delicious. Stop by and see what our soups of the day are today!
We also have a large selection of products on display and available for sale. This includes many fine works from local artisans such as Sisters Stepping Stones, Serendipity Bath Products, Vino Tappaderas (for keeping bugs out of your drinks) Michael Phillips Photography, original art by Alyssa Tiefenbach, Serena's greeting cards, and jewellery from DL Designs, Athena and Ruby, Finishing Touch, and Calgary's Bhawana Clark! Lots of great gift ideas!
As well we have scarves, necklaces, earrings, notebooks, and various other items by Village Artesian. Their products are handmade by women in Thailand, and proceeds support helping women and children in Thailand struggling with aids.
Brewed Awakening features a beautiful screen room, seating about a dozen, that is open every day of the year that it is warm enough. Come enjoy your lunch or coffee in the beauty of the outdoors, without the nuisance of wind or bugs! Built by DGL Suncoast.
See you soon, ~
Lisa and Ken MacMurchy
Owners
Website: brewedawake.ca
Email: info@brewedawake.ca
Twitter: https://twitter.com/brewedawaken
Facebook: https://www.facebook.com/brewedregina/
Instagram: https://www.instagram.com/brewedawake/
Regina Locations: PRINCE OF WALES | PRINCE OF WALES | HILL AVE | HARBOUR LANDING | DEWDNEY AVE | GORDON
Branding & Awareness through effective signage. We are here to help at Electra Sign Ltd. Winnipeg Manitoba.
To directly speak with a representative, call:
Winnipeg204.452.6168
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